We’re on a mission to save our kids from a nightmare future of obesity, chronic illness and poor health. A world where we are healthier, stronger and live longer.

We can do this! Cutting our added sugar by half is the quickest, cheapest and most effective way of reducing chronic disease.

By empowering families and making simple changes to our surroundings, we can ensure this generation isn’t the first in modern history to live shorter lives than their parents.

There are powerful forces working to keep us addicted to sugar. But with your help, we can stand up for ourselves and our kids and make a difference.

We are an independent, not-for-profit organisation that relies on the donations of people like you. All Australian donations are tax-deductible.

Thank you for your support!